8 APRIL 2020 scca.com
FROM THE PRESIDENT
THE POWER OF MOMENTUM
PRESIDENT & CEO, SCCA INC.
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In physics, the momentum of an object is defined as momentum = mass x velocity. So, the more mass and/or velocity an object has, the more potential momentum it has. Mass and
velocity are concepts readers of SportsCar put into practice regularly. However, I wasn’t very
strong in physics, so I prefer the following, more user-friendly Merriam-Webster definition:
This issue is all about building motorsports momentum, whether that’s through one
of the new SCCA Solo classes like XS or EV-X, participation in one of SCCA’s Regional
or National Time Trials programs, or just returning to your favorite SCCA program or
venue to have some serious #funwithcars as spring blooms and winter melts away.
The concept of momentum is also quite applicable to the current state of the SCCA
because, wherever there is motion or movement, there is momentum. And we have definitely
had some movement. Across the first 60 days of 2020, as a collective team we have:
• Launched the new “Member Account Portal” (MAP), which is significantly improving
member experience tied to joining or renewing memberships, licenses, waivers, etc.
Note: MAP is not only improving member experience by reducing friction in the
system, it is contributing to significant growth in membership revenues as well.
• Delivered the 2020 SCCA National Convention under the banner
of “One Team. One Experience.” to almost 500 participants – while
capturing the highest overall satisfaction rating in recent history.
• Taken key messages from the SCCA National Convention on the
road to multiple Q1 SCCA Division Meetings to share as many
important components of the 2020 plan as possible.
• Launched V3 of the Track Night in America $50,000 Grant Program,
giving Regions across the country the opportunity to source additional
investment to support local program needs across 2020.
• Renewed and solidified key partner relationships that span multiple SCCA
programs and provide real added value back to our membership – and
we have more partner-related opportunities in development.
• Gotten off to a “fast start” with regard to participation across all
SCCA programs while we are working to continue delivering best in
class overall experience ratings throughout all initiatives.
In short, we are moving forward as one team to deliver one great SCCA experience. Where
there is motion and movement, there is momentum. Motion drives action and action drives
momentum – they feed off one another. And, as we take more action, more motion is generated.
New ideas develop. Inspiration arises. Problems are solved. Confidence increases. Relevance
increases. The tribe grows. Things that seemed impossible suddenly become more achievable.
This is the power of momentum. This is the Sports Car Club of
America in its 76th year. This is our future. Let’s go!
“Momentum is defined by the strength or force gained by motion
or by a series of actions.”